Founder & CEO of JoTo Public Relations
I like this PR campaign and applaud the efforts of the Mormon’s to take charge of their perception problems and publicize their religion and make it more real to others.
It will come under scrutiny just because it is a religion, but the truth of the matter is in this day and age, religions need to be proactive in getting their messages out and should not be behind the times in technology or marketing/PR efforts. From a PR point of view, I think this is a real winner. I give it a two-thumbs up!
Marketing without PR is like steak without salt!
Without PR your marketing engine has to work too hard.
PR done right should make people more interested and more comfortable in doing business with you. Period. If your PR is not doing that - it's being done wrong.
So get smart in this New Economy - get PR!
Contributed by Karla Jo Helms
Marketing without PR is like steak without salt!
Without PR your marketing engine has to work too hard.
PR done right should make people more interested and more comfortable in doing business with you. Period. If your PR is not doing that - it's being done wrong.
So get smart in this New Economy - get PR!
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